Ad Spend Trends - AVC

This chart is from a deck put together by Hal Varian, Google's Chief Economist The thing that jumps out at you is the long and structural decline in newspaper ad revenue as a share of the total...

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Ad Spend Trends - AVC

Source: AVC

This chart is from a deck put together by Hal Varian, Google's Chief Economist The thing that jumps out at you is the long and structural decline in newspaper ad revenue as a share of the total market. And that's why Hal put this slide in his deck. But the thing that jumps out at […]